Business identity
Legal or trading name, business location, contact person, business email, phone, and website if available.
Sales channels
Explain whether you sell through physical retail, your own ecommerce site, marketplaces, institutional purchasing, or distribution. Do not hide marketplace use when the application asks.
Purchasing profile
State the product categories or brands of interest, expected order size, purchasing frequency, target geography, and any fulfillment requirements.
Documents
Depending on the transaction, a supplier may request resale, tax, registration, identity, credit, or marketplace information. Send sensitive documents only through a verified channel and ask why they are required.
Questions buyers ask
Does applying guarantee approval?
No. Wholesale accounts are reviewed case by case.
Do I need a website?
Not always, but provide one when available and explain your business clearly if you do not have one.
Why ask about purchasing volume?
It helps determine whether available minimums, inventory, and service levels fit the buyer.